Blog & Trends

Showing 1–12 of 392 articles

EventsSep 17, 2026

Twitch Drops Campaigns: Activating Your Community

Learn the impact of Twitch Drops campaigns with a step-by-step guide to running your own successful Twitch Drops activation.

CreatorsSep 9, 2026

The Most Popular VTubers: Everything You Need To Know

Learn about who VTubers are, what audiences they reach, and what the most popular VTubers are doing right now.

EsportsSep 3, 2026

Full Esports World Cup Recap on Live Streaming

Discover the popularity of the latest edition of the Esports World Cup, including the top games and the impact of co-streaming.

FeaturedAug 26, 2026

Introducing Hatchet: Creator Marketing Analytics Across Streaming and Socials

Cut through the noise with Hatchet: The first-of-its-kind creator marketing analytics service with over a decade of streaming and socials data.

Pokémon Anniversary Cover Image - Hatchet

EventsAug 20, 2026

The Pokémon Franchise on Live Streaming

Learn about the performance of the Pokémon franchise on live streaming, including big released for its 30th anniversary and the Pokémon esports scene.

GamesAug 6, 2026

Battle Royale Resurgence on Live Streaming

Discover how Battle Royales are seeing a resurgence in popularity in 2026, with in-depth looks at key titles like Fortnite and Garena Free Fire.

GamesJul 30, 2026

Chinese Publishers & Chinese Games on Live Streaming

Find out how Chinese-published games fare on live-streaming, including the top titles and where they’re watched.

Streamer University Cover Image - Hatchet

CreatorsJul 23, 2026

Kai Cenat’s Streamer University on Live Streaming

Find out how Kai Cenat’s Streamer University, now an annual fixture, is shining a spotlight on the next big names in live-streaming entertainment.

Game LaunchesJul 16, 2026

Meccha Chameleon’s Popularity on Live Streaming

Learn the path Meccha Chameleon took to live-streaming domination, from early adopters to breakout moments all charted by savvy game design.

EsportsJul 8, 2026

Esports Audience Trends on Live Streaming

Learn how and where people are watching esports: Different regions, platforms, and channels that are bringing the competitive gaming community together.

CreatorsJul 1, 2026

Top Female Streamers for Partnerships

Discover which female streamers are making an impact on live streaming, including what content they stream and where they’re most popular.

EventsJun 19, 2026

Dead by Daylight’s Event Strategy on Streaming

Discover Dead by Daylight’s efficient and proficient event strategy for keeping streamers and their viewers playing the game even 10 years after release.

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