
One Platform, Full Lifecycle
Find creators. Run campaigns. Prove ROI. Other tools make you choose between data and execution, but Hatchet gives you both, all in one place, from first search to final report.
Creator Marketing Analytics built for gaming: Creator discovery, campaign tracking, and ROI measurement across every social network.













Find creators. Run campaigns. Prove ROI. Other tools make you choose between data and execution, but Hatchet gives you both, all in one place, from first search to final report.

Ten years of verified data from streaming and social, across 30+ platforms: Every number is real and confirmed. No estimates, no fake audiences, no shortcuts.

Hatchet wasn't retrofitted for gaming. It was built for it. That means every feature, every data point, and every workflow was designed around how gaming campaigns actually run.
01 ยท Find & Verify
Describe the creator you need and get a match. AI-powered search surfaces the right fit fast, and fake audience scoring flags suspicious channels before you commit.

01 ยท Find & Verify
Describe the creator you need and get a match. AI-powered search surfaces the right fit fast, and fake audience scoring flags suspicious channels before you commit.
Why Hatchet
Name a platform. We probably track it.
Twitch, YouTube, TikTok, Instagram, X, and 25+ more. Where gaming lives, Hatchet is already there.
10+ years of data. Zero tolerance for fake.
The deepest verified dataset in gaming, covering streaming and social with no estimates, no inflated audiences, and no shortcuts.
The teams running gaming trust Hatchet.
Riot, EA, Ubisoft, Capcom, and hundreds more use Hatchet to make every campaign decision with confidence.
Always know what's happening in gaming.
Always know what's happening in the social & streaming space with analyst-written reports, trend data, and market intelligence.
Everything your team needs. Nothing it doesn't.
Discovery, execution, and reporting tailored to your workflow, not a generic tool you have to bend to fit.
โWorking with the Hatchet team has been the best agency experience I've had. Their attention to detail is second to none, and they consistently go above and beyond to deliver high-quality work. They're proactive, timely, and take initiative without needing to be asked, which has made managing our brand's creator program seamless. On top of that, the Hatchet team is incredibly easy to work with - flexible, communicative, and always open to challenges. I can confidently say they've been an invaluable partner.โ
Caio Martin
Senior Gamer Marketing Manager, HyperX
โWe like Hatchet because it combines our ambassador research, ambassador management, and social media campaign management all in one tool and saves us time.โ
Michael Addison
Digital Marketing Coordinator, Savage Arms
โHatchet is an intuitive and easy platform to connect with unique creators across multiple disciplines. We have found tremendous value in amplifying niche talent in conjunction with our brand strategies. We find the one on one support with the internal team a huge plus when planning out experimental campaigns as well.โ
Sam Crews
Social Media Producer, Cartoon Network
โHatchet's turnkey service and expertise in streaming and esports measurement have been invaluable to NASCAR. Their reporting and industry insights help us stay ahead of emerging trends, evolve our strategy, and make informed decisions. They have truly been an important partner in our growth and success over the past several years.โ
Ray Smith
Content & Integrated Marketing Communication Manager, NASCAR
โHatchet has been a great tool for our team at Kingston. It saves us time, keeps everything organized, and helps us build stronger relationships with our creators. The platform is easy to use, and the Sideqik team are always helpful and responsive when we need support!โ
Laura Downs
Influencer & Communications Marketing Manager, Kingston
โWe can see which creators actually move gaming audiences instead of planning around follower counts and stale rankings.โ
Jordan Ellis
Research lead, Microsoft
โWe utilize Hatchet to measure the global impact of League of Legends Esports. Their insights and reporting on the LCS, LCK, LEC, LPL, and many of our other regional leagues provide us with crucial viewership KPIs, which help our executives and brand partners make informed decisions to better the sport and fan experience.โ
Doug Watson
Head of Esports Insights, Riot Games
Plans
Our data adapts to brands, studios, and agencies of all sizes. Find the plan that fits yours.
Book a demo
Book a demo and see how Hatchet runs your entire creator program, from first search to final report.
Insights
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Games
Creators
Game Launches
Esports
Creators
Events
Events
Events
Platforms
Non-Gaming
Industry Analytics