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Streaming, Measured. Every Thursday.

Thousands of marketers, publishers and platform teams read Hatchet's weekly note on what moved across streaming and social — and what it means for the campaign they're about to run.

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Hatchet

This Week in Streaming

Every Thursday we go through the week's streaming and social numbers and pull out the handful of things worth your time: what moved, what stalled, and what it changes for the campaign you're about to run.

Let's chop to it ✨

Twitch Subscribers Overview: Tiered Subs, Gift Subs, and Prime Subs

📊 The Full Breakdown

What’s the difference between gift subs, Prime subs, and tiered subs? Discover the advantages for brands and streamers of Twitch’s subscriber system.

We have got the whole picture in the write-up — the numbers, the charts, and what we think it means ⬇️

The Popularity of Roleplay Content & Its Impact on GTA

What Lands in Your Inbox

Numbers, Not Noise

Every issue is built on Hatchet's own data — 50M+ creators across 30+ streaming and social platforms, with more than ten years of history behind it.

Five Minutes, Once a Week

One email on Thursday. What moved, why it moved, and what it changes for the campaign you're planning. Then we leave you alone.

Straight From The Analysts

Written by the team behind Hatchet's esports coverage and custom reports, with the charts they built that week.

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It goes out on Thursday morning. Add your email and you'll be on the list for this week's.